Last updated October 29, 2026
Cookies are small files a website stores in your browser. Local storage works the same way. We use them in three groups: necessary, analytics and advertising.
Your choices
- In the European Economic Area, the United Kingdom and Switzerland, we use analytics and advertising cookies only after you allow them.
- Elsewhere they are on by default, and you can turn either group off at any time.
- If your browser sends a Global Privacy Control signal, we turn advertising off automatically.
- Advertising tags never load on the EvidencePulse, HypeCheck, checkout or account pages, whatever you choose.
- We remember your choice for 6 months. You can also delete cookies in your browser settings.
Necessary
Always on. The site cannot sign you in, take payments or stay secure without them.
| What it’s for | Set by | How long |
|---|---|---|
| Remembers your cookie choice | 2 Minute Medicine | 6 months (30 days if set automatically) |
| Keeps you signed in, shows the right Sign in or Sign out button, and remembers account preferences | 2 Minute Medicine | Session, or 14 days with "Remember me" |
| Keeps your cart and checkout working | 2 Minute Medicine | Session to 2 days |
| Counts the free articles you have read | 2 Minute Medicine | 28 days |
| Random ID that links your EvidencePulse requests in this browser (local storage) | 2 Minute Medicine | Until you clear it |
| Prevents payment fraud | Our payment processor | Up to 1 year |
| Checks checkout payments for fraud (checkout only) | Payment and fraud-prevention services, on their own domains | See their policies |
| Lets you pay with a digital wallet at checkout | The wallet provider, on its own domain | See its policy |
| Checks that sign-ins and checkouts come from people, not bots | A bot-protection service, on its own domain | See its policy |
| Protects the site from bots and attacks | Our security and content delivery provider | Usually 30 minutes |
Analytics
Optional. These tell us which reports people read and how they find us.
| What it’s for | Set by | How long |
|---|---|---|
| Counts visits and shows how the site is used | An analytics service | Up to 2 years |
| Counts visits and pages viewed | A second analytics service | Up to 1 year |
| Counts page views (sets no cookies) | Our content delivery provider | – |
| Records how you reached us, such as a search or a campaign, so a subscription is credited to it | 2 Minute Medicine | Session |
Advertising
Optional. These show sponsor ads, which keep most reports free, and measure our own ads.
| What it’s for | Set by | How long |
|---|---|---|
| Measures sign-ups and visits from our own ads and lets us show our ads to past visitors | The advertising platforms we use, on this site and on their own domains | Up to 90 days on this site; see their policies for their domains |
| Shows sponsor ads and measures them | Our sponsor-ad provider and its ad partners, on their own domains | See their policies |
| Counts pages viewed and remembers the referring site to pace and target sponsor ads | 2 Minute Medicine | Up to 400 days |
Other services
Some pages load code libraries from a public content delivery network, which receives your IP address so it can deliver the files. It sets no cookies. Our fonts are served from this site.
Questions
Email info@2minutemedicine.com. Our Privacy Notice explains how we handle personal information.